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Johne

Christian Products Expo 2019 Lessons

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My friend Travis Perry attended the recent Christian Products Expo 2019 and recorded a BUNCH of thoughts which will be of interest to many here.
http://speculativefaith.lorehaven.com/christian-products-expo-2019-lessons/?fbclid=IwAR24mRSBt2uVdlSEmOaoKrtAYcrrq4dLwY5Q5W11zFJGlfz2a0ZZGA_QpYU

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The retail market for Christian books is not dying, as Steve Laube mentions in another of his blog posts. And as was mentioned in a “Market Update” session at the CPE, the sale of e-books is leveling off across the entire book market. The novelty of buying e-books is wearing off for people and the fact that most people in the USA and tech-developed world are plugged into electronic devices all day means that most people have come to see reading for pleasure (as opposed to reading for work) as something linked to a physical book. Books have come to be associated with being unplugged from the world of devices–and holding a book is a tactile pleasure that people enjoy when they really want to spend time in a particular story. Yes, you can get your physical book from the world of online retailers like Amazon and many people do so, but for some book buyers, going into the store to look at and touch the physical book you want to own is very important. And that probably will never go away.

 

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10 hours ago, Johne said:

holding a book is a tactile pleasure that people enjoy when they really want to spend time in a particular story.

And this is why I don't read e-books :D but then again, I'm still young enough to not need to enlarge fonts ...

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On 8/30/2019 at 1:18 AM, Johne said:

And as was mentioned in a “Market Update” session at the CPE, the sale of e-books is leveling off across the entire book market. The novelty of buying e-books is wearing off for people...

 

And yet Forbes concluded that the recent decrease in ebook sales "isn't a comeback story for print, and shouldn't be considered evidence of a waning public interest in ebooks."

 

It really depends on who you talk to and what their agenda is. Most reports of decline in ebook sales seem to be coming from traditional publishers. Are they simply losing sales to independent publishers because they don't track those sales? Or has the entire ebook market reached a saturation point? Maybe a little bit of everything?

 

Getting unbiased answers is tough in this business.  

 

Edited by Accord64
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